Our partnership with DPG Media Nationwide attention for biodiversity

IJsvogels

How can we reach as many people as possible in the Netherlands with stories about biodiversity? And how can we increase their awareness of its importance? Together with DPG Media, we will translate scientific knowledge into campaigns that resonate with people. And we will systematically raise awareness of our natural world.

About DPG Media

DPG Media is the leading media company in the Netherlands, informing and inspiring people through national and regional newspapers, magazines, radio, apps and podcasts. Together, these publications reach millions of Dutch people every day. From AD to NU.nl, from Donald Duck to Libelle, from de Volkskrant to Het Parool.

Bringing the urgent issue
into many living rooms

Biodiversity affects everyone. Without biodiversity, there would be no food, clean drinking water or oxygen. Our health and, for example, our resilience to climate change depend on healthy ecosystems. Through our partnership with DPG Media, we can reach many people in the Netherlands with campaigns on biodiversity and persuade them to look after nature.

Raising awareness
and increasing engagement

Marcel Beukeboom, Director of Naturalis: “Biodiversity is of vital importance. Yet for many people, it remains an abstract concept. This partnership goes far beyond mere reach and visibility. We share a substantive ambition to make knowledge about biodiversity accessible to a wide audience. By joining forces, we can raise awareness of the issue within society, highlight its urgency and inspire people to do their part.

Merken DPG Media
Marcel Beukeboom

A special edition
of Donald Duck

Our partnership with DPG Media inspired us to publish a special edition of Donald Duck. More than 191,000 subscribers to the popular weekly magazine received this special edition in the mail. With a treasure hunt and a discount code, readers are invited to explore our museum. Through this collaboration, we hope to attract a wide audience to Naturalis and, in doing so, spark a passion for nature.

More about Donald Duck 
(please note this page is in Dutch)

Donald Duck

Contact
us

If you are interested in a partnership with Naturalis Biodiversity Centre and this form of collaboration suits your organisation, please contact one of our Partnership Managers:

Bouchra Filali
bouchra.filali@naturalis.mom
+31 6 44860733

Willemien van Musschenbroek Greve
willemien.vanmusschenbroekgreve@naturalis.mom
+31 6 10924429

Contact opnemen